BMWUSA.com

This 2015 re-brush of BMWUSA.com features a transition to a modernized layout and visual language in support of tablet and touch devices. As Director of Product Development, my role relied heavily on my 7 years of experience as agency-side technical lead for the maintenance and enhancement of the BMWUSA Enterprise Platform. My responsibilities included execution of the front end development RFP process in collaboration with technical partners and BMW of North America stakeholders, authoring of RFP documentation, development of the long-term product roadmap and requirements gathering from external partners, agency resources and client-side stakeholders.